The goal was to develop a visual identity that felt both timeless and playful while reflecting the school’s emphasis on diversity and learning. The final mark features four abstracted students forming a plus sign—symbolizing the value they add to one another’s lives. A soft, colorful palette and book-shaped letterforms were chosen to represent knowledge, inclusion, and individual growth. Together, these elements come together in a unified and welcoming brand system that communicates the Montessori philosophy.